That's one of the curious parts about the whole thing. Any mind capable of the brain teasers, or even grasping the rudimentary explanations of cryptography found on the site, is likely to be quite unimpressed by "D-Dog" and "Crypto-Cat".

Half the site says "Nova", the other half "The Electric Company", and its all put on by the NSA? The dissonance hurts my brain. Sigh My tax dollars at work.

I always wondered if it was a secret communication channel. Because a semi random puzzle could easily send messages. Or it could just be setup to wast other governments time looking for such.