>If the [emergency] paediatrician gives a clear diagnosis in person would you really say "hang on a minute Google's SERPs say I should call 911". You're standing there with the doctor, you don't need to call for one.
Bringing up such seemingly applicable to your case search results while talking with doctor is necessary even if only to make sure that the professional would rule the results out as not really applicable to your situation.
Anyway, if you replace "Google SERP's" with "FB social search", then your gave a pretty accurate description of what happened in the article. It is just that "FB social search" took days, though it happened to bring more specific results.
Bringing up such seemingly applicable to your case search results while talking with doctor is necessary even if only to make sure that the professional would rule the results out as not really applicable to your situation.
Anyway, if you replace "Google SERP's" with "FB social search", then your gave a pretty accurate description of what happened in the article. It is just that "FB social search" took days, though it happened to bring more specific results.