Depends on whether you differentiate between implicit gender focus (we mostly hire guys, guys make most of our decisions, but we don't FOCUS on guys) and expliciy (we need to appeal more to guys).
It seems to me that it's almost always better for a strategy to be explicit rather than implicit. Plenty of successful strategies are gender focused, so you're opting for some kind of ideological purity over possible success.
But I tend to agree with you on discrimination in the bad sense ("discrimination" just means telling things apart, but I assume you mean "bias").
It seems to me that it's almost always better for a strategy to be explicit rather than implicit. Plenty of successful strategies are gender focused, so you're opting for some kind of ideological purity over possible success.
But I tend to agree with you on discrimination in the bad sense ("discrimination" just means telling things apart, but I assume you mean "bias").