It's simply stunning to me to see how long it's taken the computer geeks to work this out. Apple stopped making toys for you over a decade ago and you are only just realising it now?
I guess this is another consequence of the filter bubble. As all we read on the internet is the opinion of other geeks, we forget that geeks are hopelessly outnumbered by normals and they are the ones Apple is targeting and reaping the rewards.
This was always Steve Jobs vision and it's not like it was a secret.
However, the most ludicrous part of this post is the suggestion that Apple would be best served as a company making servers again and trying its best to grab back that lucrative desktop linux market.
This, in a nutshell, is why Apple was revolutionary. The geeks just simply didn't see normal people and made hardware and software that suited their own needs and behold, it sucked mightily. Apple made the step of putting the normal person first and, shockingly, normal people decided to pay good money for their products.
All of this should be obvious to anyone who reads HN and witnessed Apples meteoric rise. It's a bit disconcerting to discover that apparently it isn't.
The article isn't saying Apple should go back to making servers, he is just saying they are no longer serving him in particular anymore, which is fair.
I will however contend that MY main issue with Apple now a-days is that its actually becoming worse on the "normal person front" (at least when it comes to OS X). Messages for example is a complete disaster. I regularly have to help family members with their Macs (many of which originally moved to the Mac on my insistence ages ago), and I can tell you that they are still quite confused (increasingly so) about how to use these machines. Here is an article that touches on this: http://blog.davidchartier.com/post/36634783567/im-getting-si...
However, I am still pretty happy with iOS/iDevices. I have not been as happy with an Apple product as with the iPad mini in a LONG time. I do agree with others though that if they don't get their act together with "services" (Maps, Sync, basically anything that isn't judged on a purely client side "niceness" scale), it may be an issue for them. However my opinion is that they just shouldn't be bothering with this at all, but that's a whole other story.
There is also a contingent of UNIX users who use Mac OS X pragmatically. I have never had the illusion that Apple wasn't a consumer device company at heart. But Macs have been great UNIX workstations for the last decade or so. Once they make more serious attempts to turn their laptop line into 'iOS computers', I'll switch back to Linux or BSD. But for now, it is good hardware with a good UNIX operating system.
I just bought a MacBook Air last week, after a 2 year break without a Mac laptop. I had been using Lion and Mountain Lion on a Mac Mini, but the last week or so have been a revelation for me. Crazy battery life (about 9 hours of normal programming), full screen apps with swiping to switch between them, fast fast fast at everyday operations thanks to the SSD, the whole thing is at the same time a major turn towards iDevice-ification, and a giant leap forward in usability for laptops.
I wonder how many people worrying about iOS-ification are:
a) running Lion, where the transition was still in mid-course, or
b) using a desktop, where the design decisions aren't so obviously right (my Mac Mini for example has a huge monitor, hence I'm less inclined to use full-screen apps)
In case a), there were definite weakness in Lion. Full-screen apps hadn't yet made their near-global appearance, and Spaces was ... weird. These problems have been shaken out in Mountain Lion. For b) it seems to me that OSX has been optimised for the laptop environment, where screen real-estate is limited. If you aren't using full-screen as your standard app config, you're missing out on some of what makes Mountain Lion a great experience).
When I compare all of this to the laptop I use at work, a Dell running Fedora, there is no comparison. My Mac is a far, far better development machine (well, aside from the fact that brew is weak sauce compared to a full-blown yum, but then this is not news). It's not a question of there being pros and cons on each side, my Mac is simply better for pretty much any metric I care to imagine.
Which is not to say that some people may not have genuine grievances with the current Mac platform. I just wanted to add my own personal experience - going from being mildly disappointed by Lion to completely wowed by Mountain Lion.
- Lion is very fast with a SSD, but definitely slower than 10.6 with a regular hard disk. Hence the difference in perception between various people.
- The whole-screen app stuff is a good idea, but the implementation sucks on multiple monitors, which many geeks use (the problem is: when you go full screen on one monitor, the other no longer shows anything by gray linen)
- Many features were removed for what seems to be no good reason, e.g. RSS feeds.
- Some iPad-like behaviors make little sense on a desktop, e.g. automatically closing Safari if idle for a while. It takes several seconds to open a web link just because it has to relaunch the application.
- Annoying for my company, Taodyne (3D presentations): stereoscopy used to be perfectly stable on 10.6, unstable since 10.7, to the point of causing kernel panics or system freezes regularly.
- Memory management has been a weak point since Rhapsody. In Rhapsody, you could crash the system simply by zooming in Preview. Today, you can still halt your top-of-the-line system to a crawl simply by running a process that eats all available memory. I'd much rather have an easy quota system where I can say "unless otherwise specified, no app can take more than 1/4th of available RAM". Or a paging system that makes smarter decisions and keeps the "interactive" stuff resident enough that I can still kill the offending process.
- Tons of annoying little bugs at the lowest levels, and you really wonder what was broken there that they needed to fix. Like the mouse cursor that sometimes disappears. Or the keyboard that sometimes forgets half the keys you type. Or Safari that stops refreshing part of the screen. Or moving a window across monitors that now causes the window and background icons to blink. And so on. Lion does not feel as polished as Snow Leopard.
Overall, I still like Apple products, but I definitely see them losing their edge on the software quality front. I think that Maps on iOS is just the most glaring example, but it's not the only one.
- Lion is very fast with a SSD, but definitely slower than 10.6 with a regular hard disk. Hence the difference in perception between various people.
I'd like to see this backed up by numbers. Sure, Lion and Mountain Lion are quite slow on spinning platters, but OS X feels almost an order of magnitude faster since I had an SSD. Much faster than Snow Leopard with a hard disk. The numbers are also on my side, an SSD completely blows away hard disks both in access times and read/write speed.
but the implementation sucks on multiple monitors
Indeed. Big time. It works ok on the road, but when I have an external screen connected I never use full screen support. It would be easy to make things better: allow users to put another full-screen application (or desktop) on the secondary screen.
Tons of annoying little bugs at the lowest levels, and you really wonder what was broken there that they needed to fix. Like the mouse cursor that sometimes disappears.
I really disliked Lion for all its bugs. But things have been steadily improving since Mountain Lion, to the point where even iMessage works most of the time in 10.8.2 ;).
I think c3d is right in that Lion and Mountain Lion are slower than Snow Leopard if you don't have an SSD. It seems to me that recently Apple have been designing OSX with SSD-equipped computers as the target. They assume that you will have fast read times, and use algorithms to optimise that. For example, they 'deactivate' applications that aren't being used, because they know they can restart them from SSD very quickly, which in turn frees up physical RAM, which speeds the computer up elsewhere. The problem is that if you don't have an SSD, this decision is catastrophic for performance. As always, Apple are skating to where the puck is going to be, not where it is...
Apple has made no attempts to turn Macs into "iOS." it's copied some features, like full screen, but the system is as developer friendly as ever (and more unix compatible than ever).
We forget that geeks are hopelessly outnumbered by normals and they are the ones Apple is targeting and reaping the rewards.
This was always Steve Jobs vision and it's not like it was a secret.
Nah, Steve Jobs' vision wasn't to make computers for "normals." That was Jef Raskin's (http://en.wikipedia.org/wiki/Jef_Raskin) vision. Steve Jobs' vision was to make computers for Steve Jobs.
Words have meaning. Being in a minority doesn't mean abnormal. You may not intend it to be a value judgement, but it clearly is when you're referring to a group of people. Perhaps in a clinical setting normal/abnormal doesn't have any perjorative qualities, but in normal day to day use it does.
Your question is also a non sequiter. Computer usage patterns aren't always correlated to either proficiency in programming or computer experience. For example, I know many commercial programmers who have the most simplistic understanding of their OS, be it Linux, OSX or Windows. They don't understand the difference between CISC/RISC, nor do they exhibit a greater facility with various application than non-programmers. As I've said before, computer knowledge is a continuum, and trying to pigeonhole users into neat categories is foolish. There are 10 types of people in the world, those who understand binary and those who don't. Neither are better than the other, and calling some normal with the subtext that they're inferior to computer geeks is elitist.
I guess this is another consequence of the filter bubble. As all we read on the internet is the opinion of other geeks, we forget that geeks are hopelessly outnumbered by normals and they are the ones Apple is targeting and reaping the rewards.
This was always Steve Jobs vision and it's not like it was a secret.
However, the most ludicrous part of this post is the suggestion that Apple would be best served as a company making servers again and trying its best to grab back that lucrative desktop linux market.
This, in a nutshell, is why Apple was revolutionary. The geeks just simply didn't see normal people and made hardware and software that suited their own needs and behold, it sucked mightily. Apple made the step of putting the normal person first and, shockingly, normal people decided to pay good money for their products.
All of this should be obvious to anyone who reads HN and witnessed Apples meteoric rise. It's a bit disconcerting to discover that apparently it isn't.