As someone who owns a business that sells exclusively to churches (https://simpledonation.com), I know what that uneasiness can feel like -- the seemingly diametrical goals of building a business to return shareholder capital and serving a market need. And also the denominational thing...
I have by no means figured it all out, but it's been an area in which I've sought counseling and grown considerably. A constant fear I have is being seen as a moneychanger or profiteer.
Ultimately, I've chosen to run Simple Donation as a business. There are so many bad examples of software that churches use and I think having a profitable business gives me the best shot at serving those churches well with great software.
I have by no means figured it all out, but it's been an area in which I've sought counseling and grown considerably. A constant fear I have is being seen as a moneychanger or profiteer.
Ultimately, I've chosen to run Simple Donation as a business. There are so many bad examples of software that churches use and I think having a profitable business gives me the best shot at serving those churches well with great software.