Interesting read for sure, but it's just like any other product. Things that are nice looking, cheap, and plentiful will always be consumed by the mass market, even if it's lower quality. "Good enough" rules the market for nearly every product out there, at least in the number of units sold. Why would apples be any different?

"Two buck Chuck" wine is the top selling wine year after year, but it's nowhere near the best. I consider Red Delicious "good enough" apples, and they're plentiful. Fiji and Honeycrisp will be my choice when they're available, but that isn't always the case.